Feature Prioritization (RICE)
Score your product backlog using the RICE framework. Enter features with Reach, Impact, Confidence, and Effort — get a ranked priority list instantly. No signup, no AI required.
| Feature | Reach | Impact | Confidence % | Effort | |
|---|---|---|---|---|---|
RICE = (Reach × Impact × Confidence%) ÷ Effort
How RICE scoring works
RICE is a prioritization framework created by Intercom that scores features on four factors to produce a single comparable number:
How many users will this impact per quarter? Use real data from analytics where possible.
How much will this move the needle for each user? Scale: 3× massive, 2× high, 1× medium, 0.5× low, 0.25× minimal.
How confident are you in your estimates? 100% = high confidence, 80% = medium, 50% = low.
How many person-months will this take? Be honest — effort kills more projects than low impact.
RICE Score = (Reach × Impact × Confidence%) ÷ Effort
Frequently asked questions
What is RICE scoring?
RICE is a prioritization framework by Intercom. It scores each feature on Reach (users impacted), Impact (how much per user), Confidence (how sure you are), and Effort (time to build). RICE Score = (Reach × Impact × Confidence%) ÷ Effort.
How do I choose the right Impact score?
Use the scale: 3× for massive impact (fundamentally changes how users work), 2× for high, 1× for medium, 0.5× for low, 0.25× for minimal. When in doubt, default to medium (1×) and lower it if you are uncertain.
What unit should I use for Effort?
Person-months is standard. A 2-week task for one engineer = 0.5. A 3-month project for two engineers = 6. Keep it rough — RICE is for relative ranking, not precise scheduling.
Is this feature prioritization tool free?
Yes, completely free. No AI, no signup — just a RICE calculator.
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